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Digital
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Brand
Digital
Typeface?
Concept Graveyard
Misc
About
For over 30 years, Starlight has delivered entertainment, education, and technology to chronically and terminally ill children. The not-for-profits’ work is embedded in the Australian healthcare system and they remain the only organisation present in every Australian Children’s Hospital.
We worked with Starlight to refresh the visual identity for a digital age to attract new donors, supporters and corporate partnerships that will secure funding for the benefit of seriously ill children and their families.
We developed a purpose-driven brand inspired by the essence of ‘Shine’. The new identity owns the Star visually which compliments the equity in the brand name and makes it ownable and distinctive.
Hulsbosch / 2019